For those who follow our brand, this is the third installment of our collaboration series with Will. The other two covered the Tower Bridge and Arco Arena. This time around we give you the Capitol Building. Our capsule collection is titled; "City of Trees."
After already covering such prominent Sacramento landmarks, we knew the Captiol was due. Will made it happen with his breathtaking photography. Our idea to play on the city's nickname was a no-brainer after seeing all the trees surrounding the Capitol building in his photo.
The "City of Trees" Capsule Collection will consist of three t-shirts and a cap. The shirts are 100% preshrunk cotton and all sport the photo above, as well as "City of Trees" in black script below the photo. They come finished with our custom re-label inside the neck.
The cap is an unstructured 6-panel made of heavy brushed cotton with metal eyelets and a fabric strap with metal buckle. The front sports the capitol building embroidery and the back reads the same "City of Trees" script in the matching forrest green. It comes finished with our custom label sewn inside.
The collection is extremely limited and will ONLY be available in our Flagship Store.
Once again, doors will open Saturday, August 27th, 2016 at 3pm. The release will last until 7pm when we lock up. Our flagship store will not be back open until Tuesday, August 30th, 2016 during normal business hours. With that being said, Saturday is your first shot at purchasing from the collection as this WILL NOT be available online until further notice.
The "City of Trees" Lookbook was naturally shot during Will's #goodtuesdayz meet-ups which he has held every Tuesday for the last 13 weeks. While many photographers make their way out to Will's meets, we thought having them organically shoot the Lookbook was a perfect idea. So we took Will's photos as well as anyone hash-tagging #goodtuesdayz with their shots from yesterday and assembled our Lookbook.
We will see you all Saturday at 3pm at our Flagship Store. Have a great rest of your week!